Legal
Privacy Policy
Last Updated: January 1, 2025
Table of Contents
- Introduction
- Information We Collect
- How We Use Your Information
- Cookies and Tracking Technologies
- Google Ads and Third-Party Advertising
- Data Sharing and Disclosure
- Data Retention
- Data Security
- Your Rights and Choices
- Children's Privacy
- Changes to This Policy
- Contact Us
1. Introduction
Matthew Maples LLC ("Company," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.
By using our services, you consent to the data practices described in this policy. If you do not agree with the terms of this Privacy Policy, please do not access our website or use our services.
This policy applies to information we collect through our website, in email, text, or other electronic communications, and through any mobile or desktop applications we may offer.
2. Information We Collect
Information You Provide Directly
We may collect information you provide when you:
- Fill out a contact form or inquiry on our website
- Enter into a service agreement with us
- Communicate with us via email, phone, or other channels
- Request information about our services
This information may include your name, email address, phone number, company name, and any details you choose to share about your project or business needs.
Information Collected Automatically
When you visit our website, we may automatically collect certain information about your device and usage, including:
- IP address and approximate geographic location
- Browser type and version
- Operating system
- Pages visited and time spent on each page
- Referring website or source
- Date and time of your visit
- Clickstream data and interaction events
3. How We Use Your Information
We use the information we collect for the following purposes:
- To respond to your inquiries and provide requested services
- To communicate with you about your project, account, or service agreement
- To send administrative information such as invoices and service updates
- To improve our website and services through analytics
- To detect, prevent, and address technical issues or fraudulent activity
- To comply with legal obligations
- To manage and optimize advertising campaigns on your behalf (for clients)
- To analyze campaign performance and provide reporting
We do not sell your personal information to third parties. We do not use your personal information for unsolicited marketing communications unless you have expressly opted in.
4. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your experience and gather usage data. Cookies are small text files stored on your device by your web browser.
Types of Cookies We Use
- Essential Cookies: Required for the website to function properly. These cannot be disabled.
- Analytics Cookies: Help us understand how visitors interact with our website (e.g., Google Analytics).
- Advertising Cookies: Used to measure the effectiveness of advertising campaigns and to serve relevant ads (e.g., Google Ads conversion tracking).
- Preference Cookies: Remember your settings and preferences for future visits.
You can control cookie settings through your browser settings. Note that disabling certain cookies may affect the functionality of our website. Most browsers allow you to refuse cookies or alert you when cookies are being sent.
5. Google Ads and Third-Party Advertising
We use Google Ads as a primary advertising and marketing channel. In connection with our use of Google Ads, the following data practices apply:
- Google may use cookies to serve ads based on prior visits to our website or other websites
- We use Google Ads conversion tracking to measure the effectiveness of our advertising campaigns
- We may use Google Remarketing features to reach past visitors with relevant advertising
- Google's advertising features may include interest-based advertising and demographic targeting
You can opt out of Google's use of cookies for interest-based advertising by visiting Google's Ads Settings at adssettings.google.com. You can also opt out of third-party vendor cookies through the Network Advertising Initiative at networkadvertising.org/choices.
Our use of Google Ads and related services is governed by Google's Privacy Policy, which can be found at policies.google.com/privacy.
6. Data Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties. We may share your information in the following limited circumstances:
- Service Providers: We may share data with trusted third-party vendors who assist us in operating our business (e.g., payment processors, analytics providers), subject to confidentiality agreements
- Legal Requirements: We may disclose information if required to do so by law or in response to valid requests by public authorities
- Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction
- Protection of Rights: We may disclose information to protect the rights, property, or safety of Matthew Maples LLC, our clients, or others
7. Data Retention
We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically:
- Client data is retained for the duration of the service relationship plus seven (7) years for tax and legal compliance purposes
- Inquiry and contact form data is retained for two (2) years
- Website analytics data is retained in accordance with our analytics provider's standard retention periods
8. Data Security
We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- SSL/TLS encryption for data transmitted to and from our website
- Restricted access to personal information on a need-to-know basis
- Regular review and updating of our security practices
- Secure storage of client data with access controls
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.
9. Your Rights and Choices
Depending on your location and applicable law, you may have the following rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information, subject to legal retention requirements
- Opt-Out: Opt out of certain data processing activities, such as marketing communications
- Data Portability: Request a portable copy of your data in certain circumstances
California residents may have additional rights under the California Consumer Privacy Act (CCPA). To exercise any of these rights, please contact us using the information provided in Section 12.
10. Children's Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If you become aware that a child has provided us with personal information, please contact us immediately. If we become aware that we have collected personal information from a child under 18 without parental consent, we will take steps to remove that information.
11. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by updating the "Last Updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
12. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
- Matthew Maples LLC
- 338 N Canal St, South San Francisco, CA 94080
- Email: Mail@marianaescamilla.com
- Phone: +1 (860) 494-6232
We will respond to all privacy-related inquiries within thirty (30) days of receipt.